Tuesday, May 20, 2008

Quality Content for Optimum Web Development

by Bill Pratt

In the world of web development, SEO or search engine optimization is truly a vital concept. It ensures traffic to whatever website you have. However the key to exceptional search engine optimization would still be quality content. When we say quality, it means fresh, unique, interesting and relevant. The types of content that you could place on your website could range from news articles, feature articles, product reviews, guides, blogs, discussion forums, videos and a lot more.

There are some who use duplicate content or reprint articles on their website. The duplicate content is obviously a bad idea, while the use of reprint articles could be helpful only a bit in directing traffic to your website. Therefore, it is always important to include and use more of your unique content. It is said that the text and content on your website must be at the least 30 percent different from any other existing website for it to be considered unique.

Specifically if you have a membership website, it is important to always update your content. Here are several ways to do that.

Make sure that you constantly add new pieces of content like blog entries, articles or reviews. Encourage your members to submit content as well. You can have them add content to your website by having discussion forums where they could post threads and topics. You could also encourage them to add blog comments. If you are selling products or services, you could request them to give reviews after purchasing. However, you would need to make sure that you are only selling quality merchandise to avoid bad reviews.


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